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(ICOs)</strong></a> are two terms that are often used interchangeably. While they&rsquo;re similar, there are a few differences that set ITOs apart from ICOs.</p>\n<p>Unlike ICOs where the crowdfunding process is aimed at cryptocurrencies, <strong>ITOs prioritize offering tokens that have intrinsic utility</strong>. For instance, investors receive access to a specific platform through a subscription where token holders are able to take advantage of exclusive features.&nbsp;</p>\n<p>Essentially, ITOs have a lot more in common with tokenization than crowdfunding since coins are tokens are not the same. While both coins and tokens are part of the cryptocurrency bubble, tokens mostly operate on an existing blockchain based on the <a href=https://www.bitdegree.org/"/crypto/learn/crypto-terms/what-is-erc-20/">ERC-20 standard while coins operate on their own independent blockchains like <a href=https://www.bitdegree.org/"https://www.bitdegree.org/crypto/buy-bitcoin-btc/">Bitcoin, <a href=https://www.bitdegree.org/"https://www.bitdegree.org/crypto/buy-ethereum-eth/">Ethereum, and XRP.</p>\n<p>Initial coin offerings became a controversial topic after some projects turned out to be scams. Moreover, some of the projects that implemented ICOs crashed soon after launching. It&rsquo;s slowly becoming less and less common in the cryptocurrency world.</p>","level":"easy","meta_title":"What is Initial Token Offering (ITO)? Definition & Meaning | Crypto Wiki","meta_description":"Initial Token Offering (ITO) meaning: Initial Token Offering (ITO) - is the use of tokens to raise capital in the crypto sector.","meta_keywords":null,"language":"en","created_at":"2022-03-22T07:05:48.000000Z","updated_at":"2022-05-13T14:32:23.000000Z","preview_url":"https://www.bitdegree.org/crypto/learn/crypto-terms/what-is-initial-token-offering-ito"},"prevSection":{"id":468,"original_id":null,"author_id":43,"translator_id":null,"title":"What is Initial Game Offering (IGO)?","slug":"what-is-initial-game-offering-igo","section":"I","keyword":"Initial Game Offering (IGO)","status":"published","definition":"a fundraising event where the investments are targeted at blockchain games.","content":"<p><strong>An initial game offering (IGO)</strong> is a term used to describe a form of crowdfunding where people can invest in blockchain games in hopes to receive huge returns after the game has been launched. If a game is launched on major crypto exchanges, or reaches the masses and becomes popular, the investors can expect substantial <a href=https://www.bitdegree.org/"/crypto/learn/crypto-terms/what-is-roi/">returns on their investments (ROI)</strong></a>.</p>\n<p>The initial game offering design is similar to the <a href=https://www.bitdegree.org/"/crypto/learn/crypto-terms/what-is-initial-coin-offering-ico/">initial coin offering (ICO)</strong></a> except that IGOs use <a href=https://www.bitdegree.org/"/crypto/learn/crypto-terms/what-is-non-fungible-token-nft/">non-fungible tokens (NFTs)</strong></a> and/or tokens as rewards as well as in-game currencies.</p>\n<p>IGOs are becoming more popular in the crypto world due to the huge success garnered by blockchain games.</p>\n<p><strong>Axie Infinity (AXS)</strong> is on top of the blockchain gaming market. AXS has brought in over $1.3 billion US dollars in 2021 alone. It has an ever-growing daily player count that&rsquo;s at over 1000 users at the moment. Other blockchain games such as CryptoBlades (SKILL), Alien Worlds (TLM), and Splinterlands (SPS) are not too far behind in that regard.</p>\n<p>When it comes to Axie Infinity, this blockchain game implemented the Smooth Love Potion (SLP). AXS players can collect SLP by participating in daily quests, player-vs-player (PvP) matches, and engaging in adventure mode (PvE). This gives them the ability to earn income by exchanging their SLP for <a href=https://www.bitdegree.org/"/crypto/learn/crypto-terms/what-is-fiat/">fiat currencies</strong></strong></a>.</p>\n<p>Since blockchain games are gaining popularity with the rest of the gaming community, IGO launchpads started popping up such as <strong>Seedify (SFUND), GameFi (GAFI), and Enjinstarter (EJS), among many others.</strong> Gaming enthusiasts can utilize IGO launchpads in order to invest in blockchain game projects.&nbsp;</p>\n<p>One of the first launchpads that applied IGOs for its games is GameFi. It has launched over 50 gaming projects. Drunk Robots IGO, Vulcano IGO, Rebel Bots IGO, and Spellfire IGO are their most recent IGO projects available for investments. Their initial tokens are being offered to anyone who can hold them until their value increases. Additionally, the investors can use the tokens in-game.&nbsp;</p>\n<p>Another well-known IGO launchpad is Enjinstarter. It operates on Enjin&rsquo;s Jumpnet which is a platform designated for the purpose of implementing marketing strategies as well as building and maintaining gaming enthusiast communities. <a href=https://www.bitdegree.org/"/crypto/learn/crypto-terms/what-is-yield-farming/">Yield farms</strong></a>, <a href=https://www.bitdegree.org/"/crypto/learn/crypto-terms/what-is-defi/">DeFi, and NFT-based platforms, among other features, are available on the Enjinstarter launchpad.&nbsp;</p>\n<p>At its core, an initial game offering&rsquo;s key motive is <strong>to allow individuals to invest in gaming assets early on.</strong> By getting ahead of the curve, investors can expect a large return on investment after launch.</p>\n<p>Just like any other investment, one must do the necessary research on the market and analyze the project. Before investing in a blockchain gaming project, it&rsquo;s crucial to assess the platform&rsquo;s standing by evaluating these aspects:</p>\n<ul>\n<li>Look into the holder benefits of the native tokens and compare the percentage of said benefits side by side with other IGOs;</li>\n<li>If an IGO launchpad uses a lottery mechanism, the allocation is not guaranteed. Therefore, you must figure out whether you&rsquo;ll be guaranteed an allocation;</li>\n<li>Find out if it&rsquo;s logical to pursue this gaming project by estimating the return on your investment. It&rsquo;s a good idea to look through the IGOs launchpad&rsquo;s previous projects and their successes;</li>\n<li>Check how IGOs launchpad performs by evaluating its holder value. The higher the holder value the better;</li>\n<li>If the number of <a href=https://www.bitdegree.org/"/crypto/learn/crypto-terms/what-is-token-generation-event-tge/">token generation events (TGE)</strong></strong></a> is high, it's suggested that the IGO launchpad hosts high-quality initiatives. Therefore, you should evaluate the number of token generation events.</li>\n</ul>","level":"hard","meta_title":"What is Initial Game Offering (IGO)? Definition & Meaning | Crypto Wiki","meta_description":"Initial Game Offering (IGO) meaning: Initial Game Offering (IGO) - is a fundraising event where the investments are targeted at blockchain games.","meta_keywords":null,"language":"en","created_at":"2022-03-22T07:01:39.000000Z","updated_at":"2022-09-15T07:54:43.000000Z","preview_url":"https://www.bitdegree.org/crypto/learn/crypto-terms/what-is-initial-game-offering-igo"},"currentChapter":"I","currentSection":"what-is-initial-public-offering-ipo","chapterTitle":"I","readingLevel":"medium"},"url":"/crypto/learn/crypto-terms/what-is-initial-public-offering-ipo","version":"cdd198d50cbe5c9c21c9329d7c096ffc"}" class="container-fluid d-flex crypto-book p-0">
Crypto Terms: Letter I

What is Initial Public Offering (IPO)?

Initial Public Offering (IPO) MEANING:
Initial Public Offering (IPO) - happens when a company starts selling shares on the stock market for the first time.
Medium
2 minutes

Let's find out Initial Public Offering (IPO) meaning, definition in crypto, what is Initial Public Offering (IPO), and all other detailed facts.

An initial public offering (IPO), also referred to as an initial purchase offering, defines an event when a company starts selling shares on the stock market for the first time ever. It’s considered to be a noteworthy milestone since the company has successfully reached a point where they’re able to offer stocks and reach serious investors. Usually, startups and relatively new companies look for opportunities to introduce an initial public offering.

If a company hasn’t announced an IPO, then it is considered private. While there are benefits for a company to stay private such as reduced risks, there are also downsides like the fact that private companies can attract only a limited number of investors. By announcing an IPO, the company becomes visible on the stock market for the first time. Then it’s able to take advantage of its new position in the market by getting more investments and improving the company’s overall performance.

An initial public offering provides startups and new companies that are expecting growth with a huge opportunity to finally go public and attract more investors.

In order to be eligible for announcing an IPO, a company has to reach a private valuation of 1 billion US dollars and go through a strict checking procedure done by the Securities and Exchange Commission (SEC). Additionally, the company must carry out a thorough potential share price evaluation. During this process, their private shares are turned into public shares.

After establishing that the company is able to announce an IPO, a certain amount of time is taken to introduce and popularize it in order to prove that this is the prospective company you want to invest in.

How often an IPO is announced depends on the economic situation. For example, barely any companies announced their IPOs during the 2008 economic crisis. 

In the current market, as the global economy recovers, more and more companies are considering moving from private to public. 

The initial coin offering (ICO) was based on the design of an IPO. Thus it often encounters the same difficulties as IPOs. Instead of offering shares, ICO offers cryptocurrencies.